Linh moved to the US when she was 15, in 2018 Linh has a younger brother who is very good at chess Linh’s favourite food is hotpot Linh used to play piano professionally Linh always wanted to be a podcast host Linh can also decorate cakes Linh’s favourite interior design style is mid-century modern  Linh cannot start her day without a matcha latte with oatmilk  Linh always wanted to be a podcast host  Linh works to travel  
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Brand Identity | Art Direction

Your Childhood Khai Giang





August 2023



“Your Childhood Khai Giang” is a VISA’s Orientation event of Fall 2023. 
The purpose of this event is to introduce USF to new Vietnamese International Students 
who are entering the school this new school year. Students will get to enjoy interactive activities 
and get insider tips on balancing academics and college life 







Design elements

Illustration

Using the most significant images of a Vietnamese orientation (khai giảng) as elements for graphics
of social media posts, I wanted to incorporate cultural factors into the design creating a theme for the event
as well as every design for the event.